Phase 1: Strategically Evaluating You, Your Career, and Your Aspirations
In the first phase, we dig deep to fully explore your strengths, interests, values, and goals. This highly introspective and personalized approach offers a unique opportunity to reconnect with your passions and motivations to reveal career options that align with who you are. Most executives haven’t taken the time to reflect on their personal and professional goals and evaluate whether or not their current career path has set them on a course to achieve them.
As you delve deeply into your career background, critical success factors, and ideal career profile, you gain invaluable insights into what you need from your career to achieve your goals. These insights inspire a clear career vision that excites and motivates you to take the next step.
In this phase, we map your strengths, interests, and experience to executive career options that best fit your unique career goals. Because you may not be aware of the breadth of options available to you, you’ll likely uncover career possibilities that hadn’t occurred to you in the past. You’ll engage in an external exploration process to determine which career direction you ultimately want to pursue.
As you clearly define your next career move, you begin to approach the transition process with renewed confidence and enthusiasm. You can now articulate your career goals, making it much easier to engage others in your search. You’re now ready to develop a marketing strategy to target your next executive opportunity.
Phase 2: Developing Your Messaging & Marketing Strategy
In the second phase, we’ll prepare all of the messaging and materials that you need to effectively market yourself for the job you want. After an in-depth analysis of your skills and accomplishments, we’ll zero in on those that best position you for your desired target. And we’ll coach you on how to communicate these accomplishments in a streamlined and compelling fashion so that others listen and agree that you’re the best fit for the opportunity you seek.
Your executive career portfolio, which will include an executive resume, three cover letters targeting different audiences, and a personalized LinkedIn profile, will powerfully showcase your expertise and experience. With a particular focus on the most relevant and significant aspects of your background, your portfolio will attract the attention of hiring leaders and executive recruiters. Additionally, your LinkedIn profile will raise your visibility and maximize the power of your professional network.
We’ll develop your career story, which is particularly important if your background doesn’t intuitively align with your career direction. In a compelling narrative that weaves together your strengths, interests, and accomplishments, you’ll confidently and convincingly convey the connection between your career past and future. This in-depth process will prepare you to ace the interview process.
In addition to your written career portfolio and verbal career narrative, we’ll leverage the power of today’s social media tools to demonstrate your thought leadership with a prominent online presence. Together we’ll develop a social media strategy to highlight your expertise and attract the interest of influential executive leaders. In the process, you’ll differentiate yourself from your competition.
Phase 3: Taking Action on Your Executive Job Search
Now that you have a clear career direction and a powerful marketing strategy, you’re ready to execute your job search strategy in the third phase of the program. We’ll develop an action plan that circumvents outdated and ineffective job search approaches and effectively targets unpublished executive career opportunities.
We’ll begin with a networking strategy that maximizes your current connections and expands to include influential, new professional contacts. Whenever possible, we’ll facilitate introductions to executives in our own extensive networks. We’ll provide you with critical resources to strategically broaden your reach.
In addition to networking, we’ll coach you to leverage the power of executive recruiters. While seemingly straightforward, the executive recruitment process can be complex and difficult to navigate. We’ll teach you when and how to engage these resources for maximum results.
We’ll launch a marketing campaign to position your unique value to influential leaders in your field. Using a strategic approach to predicting which target organizations will soon require your expertise, you’ll bypass your competition in pursuit of hidden opportunities. These particular opportunities often enable you to influence the scope and profile of the position in advance.
As you progress through the program, you may find yourself evaluating one or more job offers. During this time, we’ll help you to consider your alternatives and make the best decision to meet your goals and needs. We’ll support you as you negotiate a compensation package that reflects your value.
We recognize that this program requires an investment on your part. When you invest in us, we invest in you. We dedicate a minimum of 60 to 80 hours of personalized career transition support, guiding and championing you every step of the way. While we cannot guarantee that you will find a job during this three-phase process, you have our commitment that we will do everything in our power to prepare and position you for your next executive opportunity.